B2B SaaS Product Manager & Team Lead || Solving problems by building solutions.Β
Learn more about me by viewing my resume or visiting my LinkedIn page. π€
Iβm a data-driven and user-centric Product Manager passionate about building and scaling impactful SaaS solutions. With over five years of experience in the tech industry, spanning marketing, product development, and team leadership, I’ve honed my skills in creating products that resonate with B2B audiences and drive sustainable growth. Hereβs a TL;DR summary of my career:
Thereβs much more to share about my journey and the specific impacts Iβve made in each role. Feel free to download my resume for a detailed view of my experiences and achievements. And if youβre interested in personal projects, I also run a podcast that explores the startup ecosystem, showcasing my continuous engagement with the tech community.
STEK β’ Mar 2022 – Present β’ Seoul, South Korea
As a foundational member of this branch I lead a talented team in the development of an industry-leading software solution aimed at outperforming competitors and establishing STEK as the number one choice in the Paint Protection Film (PPF) market. My expertise in product management and understanding of the PPF industry enabled me to drive the team towards delivering a software that would revolutionize the way customers grow their businesses.
STEK β’ Feb 2021 – Mar 2022 β’ Seoul, South Korea
Project Managed the designing and implementation of the company’s digital transformation strategy as an innovative and strategic Digital Transformation Project Manager at STEK Automotive. By creating a customer portal and bringing processes online, I improved communication and streamlined internal processes, resulting in significant improvements in efficiency and customer satisfaction. My experience in designing and executing digital solutions showcased my ability to drive positive change and business growth.
STEK β’ Jan 2020 – Feb 2021 β’ Seoul, South Korea
Directing and optimizing global marketing campaigns and product launch strategies as a forward-thinking and results-oriented Global Marketing Manager at STEK Automotive. I led the marketing launch of 10 new products and managed B2B digital marketing strategies with a $350,000 budget. My ability to strategize and implement consumer and corporate email marketing communications contributed to the company’s impressive growth and increased brand awareness.
Seoul Startups β’ Jan 2018 – Feb 2022 β’ Seoul, South Korea
As the Community Leader at Seoul Startups, I excelled in creating a nurturing environment for over 4,000 entrepreneurs and startup enthusiasts. My role involved organizing impactful events and workshops, building strategic partnerships, and implementing data-informed initiatives to grow and diversify the community, contributing significantly to its growth and success.
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Content SEO Strategist & Marketing Team Lead β’ Jan 2018 – Dec 2021 β’ Seoul, South Korea
Leading a team of designers & social media managers, I built and executed the strategy for launching and operating the website and social media channels for this startup. The primary goal was to increase the MAU website traffic to generate conversions on app registrations. My innovative marketing approaches significantly impacted the company’s success by driving growth and improving performance.
Content SEO Strategist & Marketing Team Lead β’ Jan 2015 – Dec 2016 β’ San Salvador, El Salvador
Managed the regional market research and analysis project, extending to understand the satisfaction of B2B customers from our 12 business units. From the results drafted, I delivered powerful data-driven insights and developed growth roadmaps, reporting directly to C-level managers.
The Last Box β’ Jan 2019 – Dec 2019 β’ Seoul, South Korea
As a Co-Founder of The Last Box, I focused on creating impactful solutions to reduce food waste and optimize food consumption. Leveraging my expertise in data-driven decision-making, I conceptualized a business model that identified market opportunities and addressed pressing environmental issues, contributing to sustainable living.
Startups Ignited PodcastΒ β’ Jan 2019 – Dec 2019 β’ Seoul, South Korea
As the creator and host of Startups Ignited, I blended my passion for storytelling and data-driven insights to spotlight the journeys of successful entrepreneurs in the international entrepreneurial community in Korea. My ability to resonate with diverse audiences and my deep understanding of the startup ecosystem was pivotal in driving the podcast’s success and fostering a supportive community.
With industry leaders build that drives innovation and creates impact by solving challenges.
One year of intensive korean languge course as a requisite of the Korean Goverment Scholarship.
Four-year full-tuition scholarship awarded for academic excellence to study MBA in S. Korea.
Promoting and developing entrepreneurship skill focus on problem solving and value creation.
Strategic value creation defines my approach to businessβit's the cornerstone that differentiates my products, secures a devoted customer base, and infuses unique significance into my brand's promise and solutions.
A customer-first mindset is not just a strategy, it's a commitment. It's my pledge to prioritize user needs and preferences, ensuring every decision leads to enhanced trust and loyalty.
A proactive approach to execution is key; it channels my passion and expertise into tangible actions that drive value creation and make a real-world impact.
Integrity is non-negotiable in my work ethic. It's a practice of aligning actions with core values, ensuring excellence and honesty guide every aspect of my professional conduct.
Data is the compass that guides my decision-making process. It's about leveraging insights to inform strategy, reduce uncertainty, and pave the way for informed, impactful choices in product development.
Embracing change with agility is crucial for staying ahead. My focus on adaptability ensures that the products I manage evolve swiftly and effectively in response to the ever-changing market dynamics.